Speakers: Murray M. Coffey
Webinar Date: January 23, 2024
About the Webinar:
High-performing law firm boutiques require vision and tenacity to maintain and grow the firm once the founders are ready to take a less active role in the day-to-day operations. This Great Legal Minds presentation covered: – the relentless demographic shifts in our profession, – what the implications are for younger and midlevel partners, – and how to approach the founders and, – the clients The presenter was Murray M. Coffey of MCoffey.
About our presenter:
Murray M. Coffey is a lawyer with 30+ years of experience. Murray got his start in the criminal courtrooms of Cook County as an Assistant Public Defender. For the last 22 years, he has served multiple firms as a Chief Marketing Officer. As a CMO he developed a deep understanding of client relations through crafting highly tailored client interview programs for firm leadership. And, through analyzing the results of these programs, gained unique insights into the hierarchy of client needs. Today he runs his own consultancy focusing on all aspects of marketing, business development, client relations, and related staff development for law firms across the country. He is frequently published in Bloomberg Law, American Lawyer, Global Law, and Business, hosts podcasts covering such diverse topics as lateral partner recruiting, global law firm mergers, and legal storytelling, and presents CLE’s on business of law topics for
West LegalEd. To learn more about Murray M. Coffey please visit mcoffey.net.